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Published on LIFT conference (http://liftconference.com)

Rapid Business Model Prototyping

By Alex.Osterwalder
Created Nov 11 2007 - 13:17

We live in an era of hyper-innovation where anything is possible. In such times it is important to rapidly think through one's business model. In this open stage talk I will quickly outline a relatively popular method we have come up with to achieve rapid business model prototyping. It is a simple approach that allows you to sketch out all the elements required to design a business model. It's a must-have in the entrepreneur's and innovator's thinking toolkit.



Source URL:
http://liftconference.com/rapid-business-model-prototyping