something I can´t stop thinking about, I hope to find people in the lift comunity that I can discuss this with, learn, share, put in better words... thanks for reading!

1.threshhold of effort

making things hard <--> making things easy
valuate <--> devaluate

How is blogging, social networking and other web2.0 data/contact processing nothing more than the pre-internet communication and where lay the main differences?
I would say that the operations

uttering opinions / gathering opinions
giving information / getting information

have been drastically simplified and put on a larger scale. Looking at the availability of information, this is of great benefit. What about opinions.

I dare to say that most of the opinions uttered in the Internet are completely useless and an absolute waste of time, meaning: They don’t have any value in my personal opinion building. Just about the same as in the real world.

In real world: thanks to certain limitations to my receptors I wont be able to even process the reactions of 5 or more digit numbers of co-humans to stimulus of any kind AND will not reflect on how there might be a connection to me. Good, that’s how decision making and opinion building works as a human being.

Still, it seems that numbers give confidence... Again a thing that has always been there. But this is so dead. THATS the one and only difference. It’s a mass-phenomenon without the dynamics of masses.

My judgment is based on unmappable processes in my brain that happen in mine alone and cannot be translated into very primitive (in terms of complexity) operations of set theory (clicked it/didn´t). Nothing new so far, right?

2. Watershed of validation

opinion based on
own opinonmaking <--> opinion sourcing

A few thousand books get published in Germany alone every year; I will not touch a book unless a chosen few (credible friends, credible media, own interest ) will bring it to my attention. Iterate this to every aspect of data.

I’m a musician; my business runs on recommendation, mutual matchmaking of a very complex nature and achievement. Whose doesn’t?
Still, don’t get me wrong. I know the exact specs of the MacBookAir, my BoingBoing, how to hack my devices and so on..
Oh, I do understand, that if the very basis of my business is selling, and the basis of my success is how many people will buy, I will be interested in a different set of data and how to influence it, of course.

So, one chooses its data accordingly. Choosing means to move the watershed to find the right amount of high and low threshold data.

3.moving the watershed

Web4.0: this will be the challenge of the future in technology: Implementing what makes me feel "she ain’t my kind”, "he’s trustworthy”,” I love that taste“ and protecting me from this massive amount of junk and idiots seemingly being of interest to me.
And I have not yet talked about the logical consequence in our free market: how do we make use of this overabundance of low threshold data and failure to identify it as such to sell more... basically, implementing a human being, carefully chosen by you for its knowledge, taste and interest. Whait a minute, that’s inplementing you...

I predict the future of myspace or facebook will be its opposite: Very restricted communities with very high standards of authentication, people outside of this
circle won’t even know of to make sure to keep too much low threshhold data out of opinonbuilding. Like: Circles of friends, small companies, ....sounds familiar?