Hi Lifters, further to my suggestion the other day, the first post-Lift Lifters meetup (to my knowledge) took place yesterday. Stephanie and Julien who I both already knew came and I had the chance to meet Claude and Nicholas. We had a very nice evening talking about our Lift experiences of course but not only (I learnt a lot about tv series!).

I don't want to report here everything we've discussed but I definitely like this type of informal meetups with people sharing the Lift-spirit.

Apparently, three other Lifters from Zürich like the idea too and are going to meet later this month. I'm looking forward to hearing from them.

Last but not least, several other Lifters contacted me with encouraging comments even though they could not make it yesterday. This could be a good excuse to organise another meetup sometime soon and to get to know even more Lifters!

So, let's say, LIFT look and feel happens to be about people.
OK. It sounds logical. You can see a lot of people in the background!

But it's hard to see it as a background (like a pattern or color)
when you actually know all of these people! ( they look like real, no?)
I see them talking, walking, eating, discussing, reading.
I remember nice moments, I experience something more
meaningful than a nice design.

Well, I always hope so. The same way I believe we never
discuss as much as we should about visual power, which is something huge.
This is suposed to be a -post- so, Instead of discussing, I invite you to explore.
Get your eyes scrolling and looking for individuals that looks like someone you know!
It's a funny and easy thing to do while talking over the phone!

how it all started:
During one of my visits to Seoul, I got lost - it's easy to get lost there.
This time it was with Julian (bleecker) and Laurent (bolli not haug) trying to find a place that was in fact closed. By chance we found a nice bookshop. Very nice one. Kind of place full of books about art + design+graphic design in Asia.
Quite interesting.

There was a post card, full of drawings, black and white simple drawings
of people, academic studies fixed on the door. And immediatly
I knew - don't ask me why- that this card would be the starting point of the new look and feel for LIFT. I kept looking at Julian and Laurent but at that moment
I was seeing the community (all of us) faces getting together.
I found myself looking for drawing books: portraits, details, different strokes.

I bought one book. Absolute nothing to do with portraits...
But I got the image! The one that was on the door. And everything started.

Don't you think we're quite powerful together?
Hope you enjoy it!